https://www.youtube.com/watch?v=s2IoEPQUv88
When you try to sell your product or service to someone who doesn’t know you, the first thing they are gonna do is google you.
And guess what, your first and last name won’t lead your prospect to your website.
They will probably end up on your LinkedIn.
And if your LinkedIn profile doesn’t show you as someone people can trust, your potential customers will not be so willing to hear about your offer.
I know you often think that LinkedIn is very superficial, too corporate, and boring.
I thought so too.
But in reality, if you’re in B2B, having a great LinkedIn profile can drive a thousand times more business than having a website.
LinkedIn has 65 million business decision-makers aka your potential prospects.
And if you aren’t on it yet, you can calculate how much you’re missing out.
I’ve been using LinkedIn as one of the main platforms to build my $150M business in public.
In the past 3 months, it has helped me reach almost 3,000,000 users.